Tuesday, December 27, 2011

Cinemills Lighting Up New Gum Commercial (For 2012)

Just before the Christmas holiday, Cinemills 12/19 K light fixture, was on site, at a new GUM Commercial production. The light fixture was used as the key light, to illuminate the mini-market scene. Here are some images from the production set.

Photos by Russo Mutuc

Cinemills asks, "How do you light your scenes with Cinemills lights?"
Facebook . Twitter . Youtube . Website

Friday, December 16, 2011

Indie Filmmakers Light Their Scenes with Cinemills

A group of independent filmmakers recently rented the Cinemills lighting kit, to tell their story on film. The film was mostly captured indoors, and Cinemills lighting helped create the mood.

The crew rented the lighting kit which included; (2) 1k Studio Fresnel, and (2) 350w Studio Fresnel units, along with light stands, scrims, barn doors, and globes.

Cinemills asks, "How do you light your scenes with Cinemills lights?"
Facebook . Twitter . Youtube . Website

Tuesday, December 13, 2011

Happy Holidays From Cinemills

In celebration of the holidays, Cinemills would like to wish you HAPPY HOLIDAYS! Come by and say hello at our; Website, Facebook, Twitter, or Youtube.
Ask about our 20% DISCOUNT on all Cinemills products, through out the month of December. Excludes LEDZ line. Save on the Cinesoft LED Luminaires, HMI, Tungsten, Par-Nel, Silver Bullet, and many more.

Wednesday, December 7, 2011

CINEMILLS Acquires Controlling Interest in LED-Z

BURBANK, Calif., Nov. 28, 2011 /PRNewswire/ -- CINEMILLS CORPORATION (CMC) (www.cinemills.com), a leading manufacturer of HMI lighting, incandescent studio lighting and the highly acclaimed LED "soft- light", CINESOFT® (http://cinemills.com/cinesoft.html), today announced that it has acquired a controlling interest of LED-Z, LLC. (www.led-z.com), an award winning leader in the production of LED technology for the Entertainment industry. The move represents a powerful and strategic partnership, designed to bolster confidence among members of an ever changing and evolving industry. CINEMILLS has been a benchmark for Film and Television lighting technology since the seventies.

Winner of the prestigious Black Diamond Award for excellence in green technology, LED-Z® continues to remain the market leader, offering high power output, superior color accuracy, and dim ability, while maintaining low power consumption. These fixtures are currently demanded by cutting edge Motion Picture and Television professionals.

"LED-Z is at the forefront of technology with its superior quality, durability, innovative designs, and detailed engineering which outperform all competing LED products.  I have spent many years lighting sets, in Hollywood, and LED-Z's are among the best, high-end lighting tools in the world," said Michael J. Walsh (CLT) and Head of Technical Support for CINEMILLS.  Mr. Walsh went on to state, "We are very excited to have the complete LED-Z line of products to supplement the CINEMILLS CINESOFT LED technology, using true combined Daylight and Tungsten Diodes."
"LED-Z's ultimate goal is to continue to produce high quality LED fixtures which close the gap between conventional 200-400W HMI fixtures.  LED-Z's are far more cost effective over time and will last 50-60,000 hours, with more consistent results than any other LED fixture in its category.  LED-Z is committed to the manufacturing of 'Earth friendly' products that are designed to greatly reduce our carbon foot print," commented Karl Schultz, Partner and Chief Engineer of the LED-Z LLC.
"With this new partnership, CINEMILLS and LED-Z® can now provide our customers, around the world, with a complete line of 'key light and soft light' solutions perfectly engineered, with our clients in mind, while serving the needs and specifications of our industry," said Marcos M. De Mattos, President of CMC.

CMC and LED-Z® products are designed in Burbank, California, USA, with the input of Hollywood technicians and offer full warranty, as well as a low price guarantee by an American company dedicated to offering high quality products and responsive after-market support at the best possible prices.

About LED-Z®

Award winning, LED-Z® products are the first, high powered, LED lighting systems in the world designed for the television broadcast and motion picture industries.  LED-Z® is committed to excellence in craftsmanship and manufacturing known for its minimalistic design that combines form and function, LED-Z® continues to develop and innovate. Visit www.led-z.com for details.


CINEMILLS CORPORATION is the recipient of numerous Film and Television technical achievement awards for lighting.  Most notably an Academy Award (Technical Achievement - Academy of Motion Picture Arts and Sciences). CINEMILLS has serviced the motion picture and television industries with its famous trade mark "SILVER BULLET" HMI and Tungsten equipment for over 35 years with strong commitments to lighting professionals. Known for their reliability, durability and performance, Lighting Designers from all over the world put CINEMILLS lights to the test under the harshest conditions. CINEMILLS is a name that stands for quality, pride, and excellence! Visit www.cinemills.com for details.


2021 N. Lincoln Street
Burbank, California 91504
Toll free +1-877-CMC-HMIS (1-877-262-4647)
Local +1-818-843-4560

Featured in:
PR Newwire

Thursday, December 1, 2011

Cinemills Launches the New Parts and Accessories Division

“The Holidays are upon us again and we at CINEMILLS would like to extend warm wishes to you and your colleagues and family. In the spirit of the new year, and in an effort to add assistance in hard economic times, CINEMILLS is extending to all our best and loyal customers the CMC unconditional price guarantee!

It is now the official policy of CMC to meet OR beat all pricing from parts and accessories to complete new units and factory refurbishments.

In order to facilitate this new effort, CINEMILLS has appointed a NEW division and a parts and service manager to cater to all your parts and service needs. Malcolm Mills currently rejoins CMC in this capacity, having eight years experience with CINEMILLS and LEDZ.

CMC has serviced the motion picture industry for more than 35 years and we look forward to servicing your needs now and in the future with genuine parts and accessories by CINEMILLS Manufacturing Corp. Our vast inventory includes everything from lenses, cables and headfeeders, barndoors, globes, igniters to many electronic components.

Remember, CMC will BEAT anyone on price and service – GUARANTEED!

Thank you and Happy Holidays.
Malcolm Mills
C I N E M I L L S”
Email: Malcolm [at] Cinemills.com

Saturday, November 26, 2011

Paul Crouch Jr. - Trinity Broadcasting Network (TBN) Talks lighting with Cinemills

Cinemills had the chance to sit down with Mr. Paul Crouch Jr., at the 2011 Createsphere Expo, and he talked about lighting. In the video, Paul mentions his experience with lighting, television, and filming. With him being in the industry for almost 40 years, he's seen a lot of the technology develop and change the way we light up scenes and sets. From Tungsten to LED, he talks about some of the advancements in the lighting technology.

Paul has become a partner with Cinemills and has been using the company services for more than 10 years. We appreciate Paul for believing in our product and service, as we continue to provide quality to our customers.

Interview With Paul Crouch Jr. - Trinity Broadcasting Network (TBN) from Cinemills on Vimeo.

Cinemills asks, "How do you light up your scenes, with Cinemills lighting fixtures?" Blog with us, and be featured.

Friday, November 18, 2011

Light With Your Chimera, Using The Cinemills Silver Bullet

Cinemills is a great light source that can be used with the lightbanks, to help create that soft light. In the Chimera website, you can see the Silver Bullet being used. 

Many of Cinemills' clients have been using the Silver Bullet to light up their scenes with the Chimera. On our previous blog with George Stupar With Mobile Image - Lights PBS Production, "Madison Heights", With Cinemills Silver Bullet he talked about using Chimeras with their interviews.

Chimera Youtube Video, Featuring Cinemills 20k Silver Bullet

 (Be featured on our blog)

Tuesday, November 15, 2011

Cinemills Talks Lighting With The World Famous Jabbawockeez

Carlos De Mattos, Ben, and Joe
Last month we had the world famous Jabbawockeez members pass by the Cinemills headquarters, in Burbank, to talk about lighting and design.

The group is famous for winning the first competition in Americas Best Dance Crew, in MTV. They now headline a major nightly Las Vegas show at the Monte Carlo casino.

The Jabbawockeez were talking about the importance of lighting in their show. Since Cinemills has been lighting up the motion picture and television for more than 30 years, we saw potential opportunities for future collaboration.
Daniel De Mattos with Jabbawockeez

Youtube Video

Tuesday, November 8, 2011

George Stupar With Mobile Image - Lights PBS Production, "Madison Heights", With Cinemills Silver Bullet

Cinemills would like to thank one of our valued customers for using the Silver Bullet 200w Single Ended. George Stupar and his production company, Mobile Image, has been part of PBS' "Madison Heights". He's also used the lights with Chimeras for documentary interviews. He recently stopped by the Cinemills head quarters to pick up the light fixture, and we asked how he uses the lights.

"Nice lights, thanks for taking the place over and making it right," says, George Stupar. Mobile Image has been using Cinemills lights for more than 10 years, and they currently use (2) PAR 200w and 575w. They've been using the lights for educational documentary series, and dramatic series.

Since the acquisition of Cinemills in 2008, by the new owner, Carlos De Mattos. The company has been taking steps to reach out to our customers and listening to their needs. We are active online, and would like to connect with you. Share with us your experience with Cinemills lighting. Tell us how you light your scenes.

Day Two At Createasphere

Our second day at the event was even more exciting. Several Micro-bloggers came to our booth to see our latest lighting fixture, Cinesoft LED Luminaries. We met plenty of professionals in the field.
Laura from DP Buzz, Russo Mutuc, and Daniel De Mattos

Carlos De Mattos and Rick Hanson (Matthews Studio Equipment)

Mike Walsh and Russo Mutuc

 In Createasphere we also had the chance to listen to Rodney Taylor ASC. Rodney talked about his thoughts on LED lighting for the movies. Video coming soon.
Rodney Taylor ASC
We're active online Facebook . Twitter . Youtube . Website

Thursday, November 3, 2011

Day One At Createasphere Entertainment Technology Expo

Yesterday, Cinemills was part of the first, of the two day event, at the Createasphere Entertainment Technology Expo.

We had several visitors and inquiries about our latest lighting, the Cinesoft LED Luminaries. We even had participants requesting to be photographed under the light source.

A special visit from Paul Crouch Jr. American Christian broadcaster and former Vice President, and Chief of Staff of the Trinity Broadcasting Network (TBN)
Paul Crouch Jr. former Vice President, and Chief of Staff of the Trinity Broadcasting Network (TBN) and Carlos De Mattos

More pictures and blogs coming soon. Follow us on Twitter and get live updates from the event @Cinemills

Wednesday, October 26, 2011

Cinemills Live At The 2011 Createasphere Entertainment Technology Expo

Cinemills will be present at this years Entertainment and Technology Expo. Come by and meet the staff, we're in booth 109. See one of the industry's new LED technology lighting fixture on display, the Cinesoft LED Luminaries.

Recently, the Cinesoft LED Luminaries was picked amongst other lighting fixture to light up a major motion picture to preview in 2012. (See previous blog on CNN and Cinemills)

Cinemills Video

Cinemills Booth 109
Staff present on site:
Carlos De Mattos  - President
Marcos De Mattos
Daniel De Mattos
Russo Mutuc
Marta Bertrand

Live Tweets (Pictures and Updates)

Tuesday, October 25, 2011

Cinemills' Customized Go Milky White

Cinemills offers customized lighting fixtures, our newest line is the Milky White.                            

The Silver Bullet HMI PAR series is the perfect light for location use, day or night. Becuase of its highly efficient parabolic reflector, it delivers approximately 40% more light to the subject than conventional fresnel units, making smaller generators on location feasible and saves money. In order to control the spread od its poweful beam, a series of lenses is employed to create a range tight spotlight of 10 degrees to a wide floodight of over 50 degrees.  

 We're active online Facebook . Twitter . Youtube . Website

Tuesday, October 11, 2011

Cinemills Lights Up Bolivian Beer Commercial

We would like to thank Mario Araya, owner of Cine Red CR and his production work with TRIO Films for sending Cinemills this video link of the making of, "Detrás de cámara del comercial de Cerveza Auténtica."

In the video, you can see Cinemills' "work horse" the Silver Bullet. A dependable lighting unit that is built to withstand even conditions of humidity.

We're honored to be featured in the video!

Read previous blog 'Cinemills' Silver Bullet Lights Up Costa Rica Productions'

We would love to hear from you! Share with us how you light your scenes with Cinemills lighting fixtures. Be featured on our blog.

Cinemills/CMC Products are the culmination of 30 years of dedicated service to the motion picture and television industries here in Hollywood and around the world. Our commitment to designing and manufacturing the finest, state-of-the-art lighting instruments in our industry at affordable prices has never been stronger.

We're active online Facebook . Twitter . Youtube . Website 

Wednesday, October 5, 2011

Cinemills Lights Up The Crime Scenes From CSI Las Vegas

10-5-2011 Yesterday, our Director of Online Social Media, Russo Mutuc, was outside the set of CSI Las Vegas in Pasadena, CA. Here are some cell phone snap shots of the Cinemills Silver Bullet lighting.

CSI: Crime Scene Investigation (also known as CSI: Las Vegas and also abbreviated as CSI) is an American crime drama television series, which premiered on CBS on October 6, 2000. The show was created by Anthony E. Zuiker and produced by Jerry Bruckheimer. It is filmed primarily at Universal Studios in Universal City, California.
The series follows Las Vegas criminalists (identified as "Crime Scene Investigators" working for the Las Vegas Police Department instead of the actual title of "Crime Scene Analysts" and "Las Vegas Metropolitan Police Department")[1] as they use physical evidence to solve grisly murders in this unusually graphic drama, which has inspired a host of other cop-show "procedurals". An immediate ratings smash for CBS, the series mixes deduction, gritty subject matter and popular characters. The network quickly capitalized on its hit with spin-offs CSI: Miami and CSI: NY. (Read Full Details in Wikipedia)

 See Behind The Scenes 

We're active online Facebook . Twitter . Youtube . Website

Friday, September 30, 2011

Trailer Premier For Cowgirls 'n Angels, A Cinemills Partnership With Venley Star Pictures

The president of Cinemills, Carlos De Mattos, and as the owner of Venley Star Pictures, has recently announced the latest project release teaser of, "Cowgirls 'n Angels" (IMDB Profile)

Co-producer Carlos De Mattos and Executive Producer Marcos De Mattos helped put together this 2012 feature release.

Director: Timothy Armstrong
Writers: Stephan Blinn, Timothy Armstrong
Stars: Bailee Madison, Jackson Rathbone and Alicia Witt 

"Cowgirls N' Angels" tells the story of Ida, a feisty and rebellious young girl, who has fantasies of finding her father, a rodeo rider. While searching for her dad, she connects with the Sweethearts of the Rodeo, a team of young female rodeo riders run by former rodeo star Terence Parker. Recognizing Ida's innate talent for trick riding, Terence recruits her for their ranks. Accepted wholeheartedly by her new "family," Ida finds a new passion that redefines her life -- and she also may find the father she's been searching for. 

Venley Star Pictures is an award winning Entertainment Company organized to underwrite and co-finance life-affirming, socially conscious,and broadly inspiring family film entertainment.
Play Video >

Please contact VENLEY STAR PICTURES if… (Read Full Information)
   —You have a “GREAT” Movie project that conveys redemptive and compelling themes;
   —You have a Final proposed Script;
   —You have a targeted Production Budget under $1,000.000;
   —You have a proposed Talent roster;
   —You are willing to Co-Produce it with VSP;
   —You are willing to partner with VSP for at least 20% of its ownership.
VENLEY STAR PICTURES FILM FUND is actively looking for quality family based entertainment projects, for further inquiries please visit www.venleystar.com or contact: Marcos M. De Mattos Managing Partner marcos@cdmiventures.com

We're active online Facebook . Twitter . Youtube . Website

Thursday, September 29, 2011

Cinemills' Silver Bullet Lights Up Costa Rica Productions

Photo by: Trio Films and Cine Red CR
In Costa Rica, the dependable and durable Silver Bullet 12/18/24k HMI Fresnel lighting has shown to withstand even conditions of humidity.

CINERED CR Creative Film Production, based in Costa Rica, has amassed the most extensive collection of High End film and production equipment.

"I own Cine Red (www.cineredcr.com) and I'm a huge fan of Cinemills!! No other Rental house in Central America holds as much gear as we do and certainly none as much Cinemills gear as we do!!!!" said Mario Araya. Twitter . Facebook

Photo by: Trio Films and Cine Red CR
Photo by: Trio Films and Cine Red CR

Photo by: Trio Films and Cine Red CR

Photo by: Trio Films and Cine Red CR

Known as the workhorse of the industry, the fixture has an excellent reputation for quality and dependability, and is available with with either a 12/18/24k electric or magnetic ballast. The electronic igniter is designed to provide extremely quiet operation using either ballast. Other features include Cinemills' revolutionary shock mount lamp socket system that is designed to maximize lamp life, a unique T-handle design to allow easy movement of the bale, and an optional locking diffusion ear.

We're active online Facebook . Twitter . Youtube . Website